NEXT BASKET — Multi-Country SaaS E-Commerce Platform

Overview

NEXT BASKET is a white-label SaaS e-commerce platform enabling businesses to launch fully branded online stores across five countries. From March 2024 to May 2026, I worked on the platform first as a Senior PHP Engineer and then as a hands-on Technical Lead, taking responsibility for core engineering work, technical direction, architectural consistency, and cross-team delivery.

The platform supports multi-tenant operations at scale — separate storefronts, localised pricing, and country-specific compliance requirements — all running on a shared Symfony/PHP backend with Next.js frontends.

Operating scope at a glance

• Core production engineering continued alongside leadership of 11 engineers across frontend and backend
• Existing TDD and DDD practices reinforced through hands-on implementation and code review
• Recurring queue-processing bottlenecks resolved to reduce senior-engineer escalations
• Technical clarifications and delivery coordinated across engineering, QA, and SRE

My Role

As Senior PHP Engineer and Technical Lead, I remained heavily involved in core development while leading an 11-engineer distributed team across frontend (Next.js/React) and backend (Symfony/PHP). I implemented and refactored production code, set technical standards, owned the code review process, and drove architectural decisions across both layers.

• Quality gate — Enforced TDD and DDD standards in every PR; blocked work that fell short of architectural consistency, ensuring tests covered real behaviour rather than line counts.
• Core engineering — Continued implementing production features, resolving complex defects, and refactoring critical Symfony/PHP modules rather than moving into a management-only role.
• Architectural improvements — Refactored critical Symfony modules, closed recurring edge cases, and raised overall code health through hands-on implementation and review.
• Delivery coordination — Made scope, technical decisions, and implementation risks visible across a distributed team.
• Cross-team technical leadership — Led the team, answered technical clarifications, and coordinated delivery with QA and SRE when broader technical ownership was required.

Key Integrations

AliExpress Dropshipping API

Took technical ownership of an in-flight integration and drove it to successful delivery — supporting automated product and order synchronisation workflows across multi-country SaaS deployments. Coordinated implementation across frontend (Next.js) and backend (Symfony/PHP).

Results and contribution

• Strengthened quality gates by carrying established TDD and DDD practices into implementation and review
• Reduced recurring escalation pressure by resolving Symfony queue-processing bottlenecks
• Maintained technical alignment across frontend, backend, QA, and SRE during multi-country delivery